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Broker Strategy

Broker Growth Strategies

The logistics for planning in a changing market Baseball Hall of Fame legend, Yogi Berra was one of the greatest players of all time, but he was also known for his way with words referred to as Yogi-isims. Often, his Read more…

By Rick Ellis, 4 yearsOctober 7, 2021 ago
Broker Strategy

The Next Real Estate Wave

Are you making the waves? Last week would have been Otis Redding’s 80th birthday. The famed Georgia singer/song writer penned one my favorite lyrics, “I’m sittin’ on the dock of the bay watchin’ the tide roll away.” This line from Read more…

By Rick Ellis, 4 yearsSeptember 15, 2021 ago
Broker Strategy

Market cooling or summer doldrums?

I live on a coastal island where sailing is a favorite past time. Here, “doldrums” is a nautical term for poor wind conditions requiring sailors to motor through under power. Are the winds changing in real estate and will brokers Read more…

By Rick Ellis, 4 years ago
Broker Strategy

Why are agents switching from good firms?

It’s a long-held industry tenant that real estate agents primarily switch brokerages during the bad times—yet over the past year the industry has seen tremendous numbers of agents jumping ship to competing firms. At a recent national industry event, several Read more…

By Rick Ellis, 4 yearsJuly 14, 2021 ago
Broker Strategy

Big brokers ARE getting bigger

Getting a bigger slice of the pie     It’s no secret; the big ARE getting bigger. Brokerage consolidation is rapidly moving throughout the industry fueled by the recognition that with size comes economies of scale. Many feel larger brokerages are often Read more…

By Rick Ellis, 4 yearsJune 24, 2021 ago
Broker Strategy

Is there a housing bubble in your future?

“When is the housing market going to crash” was a Google search topic that recently spiked by 2,450% among online consumers. It’s a subject that has been on the minds of many and a regular topic in industry discussions. The Read more…

By Rick Ellis, 4 yearsMay 14, 2021 ago
Broker Strategy

Adding value to your brokerage

One of my favorite quotes is from famed Greek storyteller Aesop who wrote “be careful what you wish for, lest it come true.” I was reminded of this by three separate conversations recently with brokers from different areas of the Read more…

By Rick Ellis, 4 yearsApril 14, 2021 ago
Broker Strategy

The #1 Factor Driving Broker Success

Who’s On Top? My mentor is fond of saying, “those who control the listings control the market.” Looking at inventory stats across most markets would lead you to the conclusion that inventory is at an all-time low. However, that assumption Read more…

By Rick Ellis, 4 yearsMarch 11, 2021 ago
Broker Strategy

What’s the Value of Your Brokerage?

“The worth of a thing is what it will bring,” states the old English proverb. Many brokers have had a spectacular year and they’re taking personal stock. The question of value, while it seems simple enough, is quite complicated. There Read more…

By Rick Ellis, 4 yearsFebruary 10, 2021 ago

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