Three basic areas for brokerage growth Mark Twain could have been a real estate broker when he said, “history doesn’t repeat itself, but it does rhyme.” While there are fundamental differences, many pundits like to compare today’s real estate market to the days preceding the pre-2008 housing crisis. Certainly, the industry is Read more…
Finding the opportunities in your market A mere week had passed since Hurricane Ian tore through Southwest Florida, leaving a swath of damages that could reach as high as $250 billion, and yet inside this once beautiful real estate broker’s office, workmen were already at the task of rebuilding. Talking Read more…
Keys to a strategic brokerage recruiting program Over coffee recently, a broker with 150+ agents, confided to me that he was losing agents to the aggressive recruiting activities of his competitors. As I listened, he said he was planning to gear up his own recruiting efforts at the end of Read more…
What’s the real driver of value in a brokerage? “Why would I sell if I was making that kind of money,” he asked dismissively. The broker wanted to discuss selling his brokerage and cashing out. He had just voiced his thoughts on its value, and he had a really big number in Read more…
Shift Happens For brokers and agents, the past 18-months have seen the hottest market in decades. Even with the pandemic and a struggling economy, most brokers have enjoyed record growth. But ask those same brokers what they see ahead for the rest of 2022, and few think they will match Read more…
The One Thing Your Agents Need A hotly debated topic among brokers is what do agents really need today to ensure their overall success. The raging issue is important for so many reasons, as agent success directly impacts the health of the brokerage. Will Rogers said, “A difference of opinion is what Read more…
“The worth of a thing is what it will bring,” states the old English proverb. Many brokers have had a spectacular year and they’re taking personal stock. The question of value, while it seems simple enough, is quite complicated. There are many reasons for establishing a brokerage’s value such as Read more…
As the strangest of years comes to a wrap, it is amazing that after taking such a sideways turn early on, 2020 became an unexpected frenzy of activity for most in the industry. Nine months ago, few would have predicted the level of business real estate companies would see in Read more…
A Modern Day Heir A Florida broker was getting up in years and ready to slow down to enjoy the fruits of all his labor. Over coffee with his son he said, “it’s time for me to start planning my retirement and I’m thinking about giving you half the business. You’ll Read more…